Business in Africa Archives - Page 2 of 2 - Language and Marketing Services

Business in Africa

4 GOOD REASONS TO INVEST IN BENIN (Part 1)

With a favorable investment space due to its strategic geographical location, a constantly improving business environment and an institutional, macroeconomic and legal framework conducive to business, BENIN has several competitive advantages that can attract any foreign investor wishing to invest in it. Here are four good reasons to invest in Benin: • A strategic geographical …

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5 KEY TIPS FOR EFFECTIVE MARKETING COMMUNICATION

There is no real secret, the consistency and effectiveness of your marketing communication are essential for your business. • A good state of mind This is the starting point without which you will not be able to focus on your subject. It’s with this good spirit that your communication will best disseminate the values of …

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